Unlock Your Best Life
We started with one guy in a dorm room in college (that’s me) and grew into a global movement of millions living their best-ever lives
Embrace the Joy of Spending
Why’s traditional money wisdom all about saying no? Skip the coffee. Forget holidays. Wear those old pants forever. Just nibble on veggies and stash your cash until you’re ancient. Here’s a wild idea: What if your money became a big, bold ‘yes’?

Yes to jetting off with your favorite people

Yes to building memories that last a lifetime

Yes to sharing the love with people around you
Settling for Less is Shameful
Your most affluent life is not one of thrift—the there are quite sufficiently many corners of the web that will pester you to turn off your fridge light in order to conserve a couple of pennies annually. I am not settling.
After 20 years, a New York Times bestseller, over 50 million readers, and 50,000 clients, I’ve got the playbook to shape your dream life—be it setting your wealth to grow on its own, kickstarting a thriving venture, or nailing your ideal gig with a $25,000 pay bump.



A Dorm Room Spark
I started in 2004 pursuing a degree at Stanford in technology and psychology. I did not have college served on a silver platter as a middle-class member—I earned it. I figured out the system through a plan to win more than 60 scholarships to pay for my undergraduate and graduate degrees. But when that initial scholarship check came, I invested it in the stock market and lost half of it overnight.
The Mind Behind Money
That breakdown flipped the switch. I wagered everything on discovering how money actually works. Most of what’s out there? Fluff. I wasn’t going to spend a lifetime of limitation, fear, and invisibility purchasing it. Money is a head game—overcome the mindset, and the pieces fall into place.
Embrace the Joy of Spending
Why’s traditional money wisdom all about saying no? Skip the coffee. Forget holidays. Wear those old pants forever. Just nibble on veggies and stash your cash until you’re ancient. Here’s a wild idea: What if your money became a big, bold ‘yes’?

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